How to Create NPS Surveys to Get More Reviews

How to Create NPS Surveys to Get More Reviews

Do you want to create NPS surveys?

Net Promoter Score (NPS) is a survey metric to measure user experience about your products or services. The results can tell you whether the customers would recommend your business or not.

You can use NPS to collect user reviews on your WordPress website. It helps improve your products and design a marketing campaign to promote high-demand items to the right audience.

In this article, we’ll show you how to create NPS surveys to get more customer reviews.

Create NPS Surveys to Get More Reviews

There are many NPS tools and software to create surveys online. We recommend using WPForms which is the best contact form plugin for WordPress.


It’s beginner-friendly and easy to use. WPForms comes with a drag and drop form builder to make highly engaging online forms and NPS surveys.

You don’t need to hire a professional developer or write any code to create NPS surveys with WPForms.

It takes a few minutes to set up the survey form and publish it on your WordPress website.

You can also use email marketing services to share the survey with your subscribers and get more original reviews.

Let’s take a look at the steps below to create NPS surveys.

Step 1. Install and Activate the WPForms Plugin

The first thing you need to do is to install and activate the WPForms plugin.

For more details, you should check out our guide on how to install a WordPress plugin.

After activating the plugin, you can go to the WPForms » Settings page and enter your license key.

You can find the license key on your WPForms account. To use the surveys addon, you’ll need the WPForms Pro plan or above.

WPForms license Key

Click on the Verify Key button, and you’ll see a success message. Now you can start creating NPS surveys.

Step 2. Install WPForms Survey Addon

Next, you can go to the WPForms » Addons page. From there, you should look for Surveys and Polls Addon.

Click on the Install Addon button and then click on the Activate button.

Surveys and polls addon

This addon will allow you to create NPS surveys in WordPress.

Step 3. Create an NPS Survey Form in WordPress

Upon activation, you need to visit the WPForms » Add New page.

This will open the WPForms builder, where you can set up an NPS survey form. It has multiple built-in form templates that are ready to launch in just 1 click.

You should look for the NPS Survey Simple Form template and click on the Create a NPS Survey Simple Form button to continue.

Create NPS survey form

It’ll take a few seconds to load the NPS survey form template. You can see the preview of your NPS survey form on the right side, and on the left side, you’ll find additional fields to add to your form.

Standard fields

By default, the form has all fields you need to get customer reviews. You can click on any of the fields to see its options on the left side of the screen.

Survey form field options

You can also drag fields up and down to reorder as you need. Click on the Save button from the top right corner of your screen to store these settings.

Step 4. Add Conditional Logic to Your NPS Survey Form

WPForms has a conditional logic option to get more detailed responses from customers.

This feature will let you hide or show fields depending on the users’ selection on the NPS scale.

For example, 9-10 is a good rating, and if a customer selects this rating, it means they’re satisfied with your product and requires no further step.

However, if a customer selects a score between 1-8, it means there’s a chance for improvement. You can show the feedback field and ask for their suggestions.

This is easy to set up with WPForms. Here’s how:

In the preview section, click on the second field, and you’ll see the field options on the left side of the screen.

From there, you need to click on the Conditionals tab and check the Enable Conditional Logic setting.

Conditional logic

Once enabled, you need to select Show in the option and select the survey scale field below.

Now you can set the score to 9 in the last field with the less than option. This field will only show when a customer selects a score below 9 on the scale.

Show conditional field

Click on the Save button and your NPS survey form is ready.

Step 5. Display the NPS Survey Form in WordPress

To display the form, you need to visit Pages » Add New in your WordPress admin area.

The page editor where you can click on the plus icon and search for WPForms block. Click on it to add the WPForms block to your page.

WPForms block

It’ll show a drop-down menu where you can select the NPS survey form.

Select NPS survey form

Now you can publish your page. Visit the website to see your NPS survey form in action.

NPS survey live

Your NPS survey form is ready to share with your customers to get reviews.

Step 6. Monitor NPS Survey Form Results in WordPress

After getting a few responses, you can take a look at the survey results in WordPress.

For that, you need to visit the WPForms » All Forms page. You’ll need to click on the Survey Result option below your NPS form name.

NPS survey result

It’ll show the NPS score with visual charts to understand the customers’ feedback. This feedback is helpful to make improvements to your brand.

You can also personally respond to unhappy customers and engage them for a long-lasting relationship.

We hope this article has helped you learn how to create NPS surveys to get more reviews.

You should also check out our guide on the best WordPress survey plugins to collect user feedback.

This comparison will help you find more survey plugins. However, we fully recommend WPForms for creating NPS surveys form in WordPress.

The post How to Create NPS Surveys to Get More Reviews appeared first on IsItWP – Free WordPress Theme Detector.

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